Small Business Saturday boosts Missouri businesses
This weekend, shoppers paid special attention to local retailers as merchants put out their welcome mats for Small Business Saturday.
Small business owners made efforts to attract customers to spend money to support local retailers. Shoppers were treated to substantial discounts, refreshments, demonstrations, giveaways and free gift wrapping at some locations.
Last year an estimated 112 million shoppers spent money at small businesses around the country on Small Business Saturday, according to a survey released by American Express and the National Federation for Independent Business.
The survey also found 90 percent of consumers aware of the shopping holiday said it had a positive impact in their community.